The Usability Kit
| Cost: | NZ$750 excluding GST. |
|---|---|
| When: | TBD |
| Where: | TBD |
| RSVP: | Simply email Kimberley if you have any questions. |
Description
What does it take to Design with the business and users in mind? How do we know if what we design will succeed in the market? How do we think about compelling User Experiences in the first place? How do we ensure we are constantly improving our designs going forward?
Join Dan on a “practical” and fun workshop to show you end-to-end UX tools you can use in your projects to ensure that Usability (and User Centered Design thinking) is being implemented towards making successful products and services. This includes everything from understanding UX, to research (understanding your customers), to design (designing with and for your customers and business stakeholders) to evaluation (seeing if what you designed actually works well for your customers) and getting constant feedback along the way.
We will share plenty of project stories (successes & failures), arguments, “Case Studies”, and hands on exercises to practice on the UX tools with plenty of time to ask questions. We will provide tips on selling UX in your organization and how to plan for UX as part of your organizational strategy.
Finally, there will be a lucky draw where you could win copies of the “Usability Kit”
The workshop is a fast way to get end-to-end foundation knowledge of UX and UCD.
Learning Objectives
- Define the usability tools available to design usable products
- Understand what method to use
- Understand how to shorten development time and reduce risks during the product development process
- Understand how UX works with the existing departments such as product management, IT, eBusiness, sales and marketing
- Understand how to set up a UX team at your company
- Identify the capabilities of UX designers and to help hire the right talent
Who should attend
Anyone working in product development and design including but not limited to: Product Managers, Designers, Usability, User Researchers, Developers, Strategy, and Marketing & Sales.
RSVP
Simply email Michelle if you'd like to attend.
About the presenter - Daniel Szuc
Daniel Szuc is Principal Usability Consultant at Apogee, a usability consulting Services Company based in Hong Kong www.apogeehk.com. Daniel previously worked on a usability team for Telstra Australia and has over 15 years of consulting experience and has lectured about usability and user experience in Hong Kong, China, Singapore, Malaysia, Australia, the USA, Germany, Taiwan, New Zealand and Japan. He co-wrote a “Usability Kit” with Gerry Gaffney which is an implementation guide providing best practices and guidelines for usability teams.
Daniel is the Vice President of the Usability Professionals Association and holds a BS in Information Management from Melbourne University in Australia. He has helped companies like Google, IBM, PCCW, HSBC, Nokia, Hang Seng Bank, Marriott, the CLP group, the Langham Group, Cathay Pacific, China Construction Bank Asia, DBS to name a few with User Experience programs.
What to wear
For your enjoyment all our workshops are designed to be as interactive and relaxed as possible, so please wear comfortable clothing. We are not always able to completely control air conditioning and room temperature, so wearing layers will be handy in case you are too hot or too cold.
Course cancellation
- A course may be cancelled or postponed by Optimal Usability either due to exceptional circumstances beyond our control (e.g. presenter illness) or should the minimum number of participants not be reached.
- It is recommended that if you are travelling from outside the city that refundable travel tickets and accommodation are booked. We cannot accept liability for non-refundable travel and accommodation in the case of cancellation or postponement.
- If a course is cancelled or postponed you will be advised and, on your instruction, the fee will either be refunded or transferred to an alternative workshop.
Participant withdrawals
- While you may send a substitution at any stage at no extra charge, we do ask that you notify of us of this within 48 hours of the workshop commencing.
- A 20% withdrawal fee will be charged if you withdraw between 15 and 5 working days before the start of the workshop.
- A 50% withdrawal fee will be charged if you withdraw between 5 working days and 48 hours before the start of the workshop.
- A 100% withdrawal fee will be charged if you withdraw less than 48 hours before the start of the workshop.
